| Company Profile
The Murphy Group
LLC is a privately owned, global management consultancy
that provides support services to fuels and convenience
retailing businesses, suppliers, refiners and trade associations.
We assist our clients to grow their business enterprises
profitably.
TMG is
both experienced and versatile. All of our senior consultants
have held high-level corporate positions and have over 25
years work experience in the fuels and convenience retailing
industries. Each of our staff has extensive global knowledge,
including residence work assignments in Latin America, the
United Kingdom, Japan, China, Asia Pacific and the Middle
East.
Our core competencies include:
- Experienced, entrepreneurial, cost-effective
consulting.
- Facilitation of supplier expansion
into the global convenience retailer segment.
- Creation of a strategic roadmap to
improve ROI, subsequent to a diagnosis and market assessment.
- Global best practice benchmarking,
including refiners, marketing practices and retail innovation.
- Strategic marketing plan process including
brand development, consumer research, value proposition
and integrated communication strategy.
- Application of a refined retail network
planning process to define strategic priorities, investments,
site selection criteria, ‘bricks and mortar’
redesign and tactical requirements to facilitate the future
network.
- Actionable supply plan based on a
thorough review of production, transportation and purchase
alternatives.
- Development of an E-business offer
including applications for WiFi, bill payment, prepaid
products, etc.
- Domestic/global market expansion strategy
and implementation.
- Strategic thinking and project planning
facilitation
- Fuels product quality and technology
services.
Get more information about the services
we offer.
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